Gadget On Fire: 2014

AdSense Insider May 2014

Your Publisher ID: ca-pub-0743900184326146

May Edition
In this issue of AdSense Insider, discover the latest updates to A/B testing, a gardening site’s success with AdSense, and the importance of mobile site design.

Product news

Experiment more with ad categories

Interested in testing how blocking certain ad categories changes your site’s revenue? Now you can run A/B tests to better understand how to use ad category settings to your advantage.

Latest buzz

Gardening site grows with AdSense

In 1997, Nick started MooseysCountryGarden.com as a Mother’s Day gift to his mother, Moosey. See how AdSense revenue let Moosey retire and focus on writing articles about her garden -- and then share your AdSense story.

New online course for AdSense publishers now open

Learn how to earn more money from your website at your own pace with Optimizing AdSense, an all new online course for AdSense publishers.

Design a smarter mobile site

Mobile empowers users to access your site at anytime and from anywhere. Download Google’s 25 principles of mobile site design to help you develop a mobile site that both delights your users and drives engagement.

We’ll keep you posted with more news in June.
Until then, see you online.

Did you know:

52%

The percentage of users that say they are less likely to engage with a company if their site is not mobile optimized*
*Source: Google, Sterling Research and SmithGeiger, What Users Want Most From Mobile Sites Today, July 2012

Monthly tip:

Try some of Google’s solutions to make sure your site’s content follows program policies.

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AdSense Insider April 2014

Your Publisher ID: ca-pub-0743900184326146

April Edition
In this issue of AdSense Insider, you’ll discover how to use new Ad review center features, why a history buff was able to travel the world and where to track ad behavior on your site.

Product news

Uncover more in the Ad review center

Discover how filtering reviewed ads, searching by ad sizes and finding related ads can give you more control. Visit the Inside AdSense blog to learn more about these new Ad review center features.

Latest buzz

AdSense publisher travels the world

James Graham founded an “on this day in history” website called HistoryOrb.com over ten years ago. See how revenue from AdSense allowed James to quit his job, work on the site full-time and visit historical places around the world -- and then share your AdSense story.

Expanding reports for expandable ads

Tracking whether ads change to expandables or remain static just got easier. The new Ad behavior report can show you if ad sizes change after they are served on your site and how they perform.

Put data on your side

Interested in learning new ways to interpret performance reports and Google Analytics data? Visit Google’s Making Sense of Data course to see how to make the data you see in your account even more useful.

We’ll keep you posted with more news in May.
Until then, see you online.

Did you know:

100,000

An average of 100,000 payments per month were made to publishers over the last ten years.

500

The number of custom channels that can be created per AdSense product.

Tip:

Blocking general categories can limit competition for your ad space. Try changing your category blocking settings to increase your earnings.

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